Designing a loan flow that doesn't feel like a loan flow
Client
Cashare Loan Application
Year
2025
Cashare is a Swiss P2P lending platform, and loan applications are usually where good UX goes to die. Long forms, dry copy, that vague feeling of being interrogated by a bank.
I designed a flow that does the opposite. It opens with two friendly sliders so people can see their numbers right away, breaks the application into small focused steps, and gives each one a bit of personality (the Address screen literally tells you "we promise not to show up uninvited").
The flow covers the full path: choosing a loan, confirming eligibility, entering personal details, address, and a username. Every step has a clear progress indicator at the bottom so users always know where they are.
I built it as an interactive prototype using Figma Make so the whole thing feels like a real shipped product, sliders move, inputs work, criteria check off, screens transition. You can click through it the way a real user would.
Scope of Work
Cashare's existing loan application was long, dense, and felt like filling out tax paperwork. People were dropping off mid-flow. I redesigned it to be lighter and easier to move through, without losing any of the information the business actually needs.
I broke the flow into small focused steps, each with a single clear task: pick your loan, confirm eligibility, enter your details, set up your account. A progress indicator sits at the bottom of every screen so users always know where they are. The copy got rewritten to sound like a person, not a bank.
The starting point was watching where people got stuck. From there, every decision came down to one question: can we make this step feel like one thing, not five?
